Our flexible marketing features empowers your business to streamline communication, personalize customer engagement, and effortlessly comply with data protection regulations.
The Marketing Toolbox
Discover our suite of advanced tools built to simplify, automate, and enhance your marketing strategy.
Custom Segmentation
Organize customer profiles by demographics, region, and industry, enabling precise targeting.
Create unlimited, customizable segments based on user preferences and behaviors.
Integration
Mailchimp Google Ads Gmail Office 365 Wordpress Zapier APIs Webhooks
Easily capture leads, accurately track advertising performance, and expand your marketing reach through seamless integration with Mailchimp, WordPress, Google Ads, Gmail, Office 365, plus numerous third-party apps via Webhooks & Zapier.
Marketing Automation
Automated Segmentation Assignment: Automatically assign segments to leads and customers based on custom rules and lead/customer data.
Automated Lead Nurturing: Automate follow-ups and nurturing campaigns based on real-time customer engagement.
Streamlined Notifications: Instantly notify your team of new interactions or changes in engagement, ensuring rapid, effective response.
ML Lead Scoring
Optimize outreach by leveraging intelligent lead scoring powered by machine learning models analyzing company & engagement data.
Email Campaign
Track critical engagement metrics including email opens, link clicks, and receipt confirmations for continuous campaign optimization.
Privacy & Compliance
Ensure full adherence to GDPR, CCPA, and other data privacy regulations with customizable opt-in/out mechanisms.
Contact Management & Dynamic Segmentation
Centralized Customer Data: Organize and manage customer profiles by demographics, region, and industry, enabling precise targeting.
Dynamic Segmentation: Easily create unlimited, customizable segments based on user preferences and behaviors. Seamlessly sync with platforms like Mailchimp for synchronized marketing campaigns.
Automated Segment Assignment: Automatically assign segments to leads and customers based on custom rules and lead/customer data.
Seamless Integrations & Data Management
Mailchimp & WordPress Integration: Easily capture leads and synchronize segmentation across multiple marketing channels.
Enhanced Advertising Insights: Capture Google Ads conversion data, ensuring accurate attribution and improved ROI tracking.
Office 365 & Google Workspace Integration: Automatically record and archive communication history from emails, meetings, and phone interactions, providing a unified engagement record.
Zapier & Webhooks: Expand capabilities and integrate effortlessly with numerous third-party apps and services through powerful Zapier triggers and actions.
Cross-Department Collaboration & Visibility
Unified Insights: Share comprehensive customer engagement history across departments, ensuring teams have the visibility they need.
Actionable Reports: Generate and filter detailed marketing reports for enhanced targeting and collaborative decision-making.
Simplified Preference Management & Compliance
Full Compliance: Ensure full adherence to GDPR, CCPA, and other global data privacy regulations with customizable opt-in/out mechanisms.
Integrated Preference Control: Allow customers to manage their subscription preferences effortlessly, syncing seamlessly with external platforms like Mailchimp.
Adaptive Webforms: Gain consent directly at lead capture with customizable GDPR-compliant forms.
Email Marketing
Automated Engagement: Automate your emails based on schedules, customer actions, or lifecycle events, improving customer interactions and boosting conversions.
Detailed Analytics: Track critical engagement metrics including email opens, link clicks, and receipt confirmations for continuous campaign optimization.
Founded in 1991, Touchtone began developing software for IBM iSeries and AS/400. We have established a reputation for delivering powerful software solutions and outstanding customer support.